Available for Projects
I build the systems that turn brands into revenue-generating machines.
Full-stack digital marketer & strategist based in South Africa, building growth systems for founders, brands, and startups worldwide.
Revenue generated for clients
R100,000+
ROAS delivered on paid campaigns
5.26x
Clients served across industries
20+
Brands built from zero to market
3+
Years experience
5+
Hi, I'm Bonolo
a full-stack digital marketer and growth strategist who builds systems, not just campaigns.
My background in Information Systems, Economics, and Law shapes how I work. I think in systems, price decisions in unit economics, and hold every tactic accountable to a commercial outcome.
Over the past 5+ years I've built brands from zero, written copy that ranks and converts, structured content for both Google and AI-generated search results (GEO), and taken full ownership of strategy, design, development, and execution, for founders, solopreneurs, and brands who need someone who can run the whole show, or any part of it, without hand-holding.
I don't just build websiteS.
I build revenue systems
I don't JUST run ads.
I design growth engines.
I don't just design AND write copy.
I convert
My Certificates
Digital Marketing & E-commerce Professional Certificate
Google Ads Search Certification
Fundamentals of Digital Marketing
Data Analytics Professional Certificate
Diploma in Digital Marketing & SEO
Digital Marketing Certified
Inbound Marketing
Certified
Work experience
Oh! Divine Fashion
Digital Marketing Manager & Business Development Specialist (2025-2026)
Built the brand, e-commerce infrastructure, and full-channel marketing system from scratch for a women's fashion retail business. From concept to a fully functional and revenue generating store across organic and paid web and social media channels. Resulting in sales of R50 000 the first 3 months.
Freelance
Digital Marketer (2022 - 2026)
Delivered end-to-end digital marketing and web development for 20+ side hustles, startups and brands across tech, agriculture, fashion and other industries. Engagements covered full-funnel strategy, paid acquisition, marketing automation (emails and social media), web builds, and analytics, with full ownership from brief to execution on every project.
Freelance
SEO & GEO Strategist (2024-2026)
Built and executed search strategies combining traditional SEO, keyword architecture, on-page optimisation, content structuring, technical audits, with GEO (Generative Engine Optimisation): structuring content to be surfaced in AI-generated answers across ChatGPT, Perplexity, and Google's AI Overviews.
Freelance
Copywriter (2019 - 2025)
Wrote conversion-focused copy across blogs, product descriptions, websites, landing pages, email sequences, ad creative, and brand messaging frameworks for startups and established brands. Every piece written to a single standard: does it move the reader to act?
Toastmasters International
Vice President of Public Relations (2019-2020)
Ran 10+ social media campaigns across Instagram, Facebook, and LinkedIn, backed by a 3-part email series. Engaged 1000+ leads and converted 80 new members in 3 months, the fastest growth period in the club’s history.
What is GEO?
Generative Engine Optimisation (GEO) is the practice of structuring content so it gets surfaced and cited inside AI-generated answers, in tools like ChatGPT, Perplexity, and Google’s AI Overviews, rather than only ranking in a traditional search results page. As more searches end without a click to a website, brands that aren’t structured for GEO become invisible in the channel their customers are increasingly using.
Growth Strategy & Performance Marketing
I design the system before running a single ad, funnel architecture, paid campaigns across every channel, CRO, and analytics, built for ROI, not vanity metrics.
Copywriting (SEO and GEO)
High-converting copy for websites, landing pages, ads, and emails, written to persuade humans and to rank in both traditional search and AI-generated answers. Most brands are currently invisible in AI search. I build the ones that aren't.
Web & E-Commerce Development
Conversion-focused websites, landing pages, and fully functional e-commerce stores, built with the customer journey mapped before a single pixel is placed.
Analytics & Data Tracking
GA4, conversion tracking, event measurement, and pixel implementation, so every decision downstream is based on data, not guesswork.
Build
Framer, Webflow, Shopify, WordPress, WooCommerce, Wix Studio. Languages: HTML, CSS, PHP, Liquid, JavaScript, Python
SEO & GEO
Surfer SEO, Yoast SEO, Google Search Console, Ahrefs, Semrush, Profound
Design
Canva, Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Figma
Analytics
Google Analytics 4, Google Tag Manager, Meta Pixel, Hotjar
Organic & Paid Marketing
Meta, TikTok, Google Ads, LinkedIn Ads, Pinterest Ads, YouTube Ads, Google Shopping
Copywriting & Project Management
Google Suite, Microsoft Word Document and Excel, and ClickUp
My blog
Growth Sprint
$500
Best for brands who need fast, focused execution on one channel or problem
Digital Audit
Digital & Brand Strategy
Campaign Setup
2 Weeks Delivery
Full-Stack Marketing Build
$2,500
Best for businesses launching a brand or rebuilding their digital infrastructure
Brand strategy
Website or landing page, designed, built, and launched
SEO and GEO-optimised copy across all pages
Social Media, Paid Ads and Email Marketing Campagin
6 Weeks Delivery